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REEDS Jewelers


6910 Fayetteville Rd
Durham, NC 27713
Phone: (919) 544-1174
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Google Reviews

Photo of Ca-Voncha' Clayton Ca-Voncha' Clayton
Oct 7, 2023 5

My husband and I shop at Reeds all the time, and its always a very different experience than shopping at any other jewelry store. When we walked into Reeds at Streets of Southpoint this evening, Eduardo Merone greeted us and reminded me that he remembered me with such enthusiasm. He immediately proceeded to assist us in locating the items we were looking for. Eduardo pulled several items out of the case for us, checked for sales without us asking, and even offered accenting pieces. Eduardo embodies professionalism, insight, and passion, and he’s a great asset to the Reeds family!

Photo of Ben Cain Ben Cain
Sep 19, 2023 5

Came into Reeds after a not so great experience at another jeweler. Stephen greeted us immediately and gave us time to look around. We saw a ring my wife liked and Stephen and Eduardo explained all of the 4C's and the differences in diamonds. We were very happy and purchased a beautiful 1ct solitaire ring. We were very happy and look forward to shopping at Reeds again.

Photo of Jala Outen Jala Outen
Sep 1, 2023 5

I had the best experience with Stephen. He made my purchase so easy and he helped me immensely. I will definitely come back for the great customer service!!

Photo of Chris Kane Chris Kane
Aug 15, 2023 5

When I walked in the store at South Point, Theresa & Haley greeted me and it felt genuine unlike most Jewlers. They helped me create the perfect engagement ring wedding band set and they turned out perfect! They were very nice and very helpful. I would recommend going to them first every time. Thank you both for helping me create the perfect set!

Photo of Keith Lindabery Keith Lindabery
Jul 6, 2023 5

This store is truly so incredible and the staff is great especially Eduardo M. He has been so attentive to all my needs to make this ring special for me and my fiancé. I would love to have him work for me. Reeds you have an incredible employee in Eduardo. And Eduardo thank you for all your help to make this moment special.

Photo of M. Renee Chavis M. Renee Chavis
Jun 20, 2023 5

I just wanted to share how wonderful one of your sales associates, Eduardo Merone, makes my experience each and every time I enter the Durham, NC location. I could stay away for months at a time but Eduardo never fails to greet us with a smile and BY NAME! I still haven’t figured out how he does it. He has gone above and beyond during each interaction I’ve had with him and is always a pleasure to work with. His personalized service and smile makes me think of Reeds first whenever I’m shopping for jewelry.

Photo of Ryan Chriscoe Ryan Chriscoe
Jun 10, 2023 5

This store is just absolutely incredible from the staff to how clean they keep their store. It’s by far the best reeds location in the triangle and the manager there Teresa is an absolutely gem of an employee and reeds is very fortunate to have her. I would love to have her work for me. Thank you reeds Southpoint for my beautiful ring.

Photo of Kiera Slade Kiera Slade
May 21, 2023 5

Eduardo Merone at Reeds’ is absolutely amazing. I had to get one of my favorite necklaces repaired and throughout that process he was extremely attentive, solution oriented, and enthusiastic. If you need anything repaired or you’re interested in browsing for new jewelry, he’s one of their best employees and you will not be disappointed in his assistance. I had such a great experience at Reeds’ and Eduardo played such a huge role in that!

Photo of Tiffany Woodall Tiffany Woodall
Apr 4, 2023 5

I purchased a wedding band at Reed’s today and it was the smoothest shopping experience ever! I was looking for a thin band, and they didn’t have a plain gold one in stock, so they had me try on a thin one with stones just to feel the difference and confirm the width before ordering it. I ended up liking that one better and bought it! I was in and out within 10 minutes. And the ring is beautiful! Great price, too.

Photo of Audrey Shipmon Audrey Shipmon
Mar 23, 2023 5

This note serves as my Overwhelming Satisfaction of the Professional and Courteous Services extended to me by your representative, Eduardo Merone at the South Point location in Durham. His personal characteristics and knowledgeable insight of the business is an exemplary asset. He covered all bases to ensure that my ring was properly sized and upon completion, it was Perfect. He even helped with the Reeds Credit Application which was also favorable. I was promised my ring on March 27th; it arrived a week early. During this entire process, he had the ability to make me feel Special and left no room for me to stress. I have nothing but high praises for Mr. Eduardo Merone. My thanks goes out to Reeds Jewelers for employing such an amazing person.

Photo of Paula Masttrangelo Paula Masttrangelo
Dec 10, 2022 5

We came in looking for a nice watch for our son’s college graduation. We had been several places and were empty handed. Leslie was very patient, showing us watch after watch. Then she showed us the absolute perfect one! We had a wonderful experience and never felt pressured. Leslie was knowledgeable and made the experience fun! Highly recommend Reed’s Jewelry!